L
Marketing
AI landing page builder with A/B testing and conversion optimization
Landing PagesA/B TestingConversion Optimization
Leadpages is an AI landing page builder and conversion rate optimization platform. Describe what you sell and it generates a page, which you can edit, publish on a custom domain, A/B test, and measure. Higher plans add Smart Traffic that routes visitors to the variant most likely to convert, heatmaps, personalization, and multivariate testing, and Ad Studio turns a product or URL into video ads. It includes forms, ecommerce pages, blogs, an MCP connector, and integrations with Google Analytics, Google Ads, HubSpot, Mailchimp, Shopify, Zapier, and more.
- Best for
- Marketers, small businesses, agencies, and SaaS or ecommerce teams that run paid campaigns and need landing pages for lead generation, webinar sign-ups, and sales without developers.
- Pricing
- 7-day free trial on any plan (credit card required, not charged until day 7). List prices: Pro $29/mo, Business $49/mo, Grow $99/mo, Optimize $199/mo, Scale $399/mo; the pricing page also showed lower promotional prices from $15/mo when checked. Annual billing saves 20%. Publishing to a live URL requires a paid plan.
Core features
- • AI page generation from a text description
- • A/B and multivariate testing, heatmaps, and scroll depth
- • Smart Traffic that routes visitors to the best-converting variant (Optimize and up)
- • Personalization by visitor type or the ad clicked
- • Ad Studio that turns a product or URL into video ads
- • Forms, ecommerce pages, blogs, custom domains, and brand kits
- • MCP server for creating pages from AI tools
- • Integrations with Google Analytics, Google Ads, HubSpot, Salesforce, Mailchimp, Klaviyo, Shopify, Stripe, and Zapier
Use cases
- 1. Building landing pages for paid search and social ad campaigns
- 2. Capturing leads and webinar registrations with forms
- 3. Running A/B tests to raise conversion rates
- 4. Agencies building campaign pages for multiple clients
How to use
Start the free trial, describe your product or offer so the AI generates a landing page, then edit it and connect a custom domain and your email or CRM tool. Publish, add an A/B test or personalization on higher plans, and review results in analytics.
Pricing plans
Pro
From $29/mo (list price)
- • 25 pages, 1 site, 1 custom domain with SSL
- • 12,000 AI credits/mo
- • 1 seat, 5 GB storage
- • API access and UTM tracking
Business
From $49/mo (list price)
- • 50 pages, 2 sites and custom domains
- • 20,000 AI credits/mo
- • 1 brand kit, lead CSV export
- • MCP connector
Grow
From $99/mo (list price)
- • Unlimited pages, 4 sites and custom domains
- • 40,000 AI credits/mo
- • Manual A/B testing with up to 6 variants
- • 1,000 lead enrichments/mo
Optimize
From $199/mo (list price)
- • Unlimited pages, 6 sites and custom domains
- • 80,000 AI credits/mo
- • Smart Traffic, heatmaps, multivariate testing
- • 3 team seats and email priority support
FAQ
Is there a free trial?
Yes, a 7-day free trial on any plan. A credit card is required at checkout but you are not charged until day 7.
Can I publish pages on a free plan?
No. You can build and preview pages before paying, but publishing to a live URL requires a paid plan.
Does Leadpages use AI?
Yes. It generates pages from a text description, offers Smart Traffic and auto-optimization on higher plans, and includes Ad Studio for video ads.
Where it holds up
- Generates a landing page from a plain-text description of what you sell
- Built-in A/B testing and conversion optimization, with Smart Traffic on higher plans
- Wide integrations with ad, CRM, email, and ecommerce tools
- 7-day free trial, and you can build and preview pages before paying
Where it falls short
- No permanent free plan, and publishing to a live page needs a paid plan
- Pricing is confusing: the pricing page showed different numbers in cards and in the FAQ, so confirm current prices before you buy
- A/B testing starts on the Grow plan, and Smart Traffic and heatmaps need Optimize or higher
