W
Customer Support
#1 AI-powered customer engagement platform on WhatsApp
AI ChatbotWhatsApp BusinessCustomer Engagement
Wati is a conversational AI platform for acquiring, engaging, and supporting customers over WhatsApp Business API, with reach into Instagram, Facebook, SMS, and website chat through one unified inbox. No-code AI chatbots and support agents handle FAQs, qualify leads, and route conversations to the right team, while Wati AI adds a copilot layer for agents and personalized campaign management for marketing and sales outreach.
- Best for
- Marketing, sales, and support teams in e-commerce, e-learning, healthcare, and agencies that run customer acquisition and support primarily over WhatsApp
- Pricing
- Paid, from $25/mo (billed annually); 7-day free trial available
Core features
- • WhatsApp Business API integration
- • No-code AI chatbots and support agents
- • Unified team inbox across WhatsApp, Instagram, Facebook, SMS, and website chat
- • AI-powered lead qualification and routing
- • Wati AI copilot for human agents
- • Personalized campaign and broadcast management
- • Instagram automation (DMs, comments, leads)
- • Click-to-WhatsApp ad integration and WhatsApp Business calling
Use cases
- 1. Automating WhatsApp customer support and FAQ resolution
- 2. Qualifying and routing inbound leads from WhatsApp and Instagram
- 3. Running personalized WhatsApp marketing campaigns and broadcasts
- 4. Managing customer conversations across multiple channels from one inbox
- 5. Accelerating sales pipelines with AI-assisted conversations
How to use
Connect your WhatsApp Business API account (and optionally Instagram, Facebook, or website chat), then set up no-code AI chatbots to handle FAQs and qualify leads. Use the unified inbox with Wati AI Co-pilot to manage conversations, and run personalized broadcast campaigns to engage customers at scale.
Pricing plans
Growth
$25/mo (billed annually)
- • 1 channel, 3 users included
- • 15k broadcasts/month
- • 1,000 free automation triggers/month
- • 2 Commerce/CRM integrations
- • 10k API calls/month
- • 250 free AI Co-pilot credits/month
Pro
$99/mo (billed annually)
- • 5 users included ($24/user extra)
- • Unlimited broadcasts
- • Advanced chatbots & lead qualification
- • 2,000 free automation triggers/month
- • 5 integrations incl. HubSpot
- • 500 free AI Co-pilot credits/month
Business
$499/mo (billed annually)
- • 5 users included ($69/user extra)
- • Unlimited broadcasts, volume discounts
- • Unlimited integrations incl. Salesforce
- • 20M API calls/month with webhooks
- • 1,500 free AI Co-pilot credits/month
- • Dedicated Customer Success Manager
Pay-as-You-Go
₹999 one-time (~$12)
- • ₹999 in message credits (up to 500 messages)
FAQ
Does Wati have a free trial?
Yes — Wati offers a 7-day free trial with zero setup fees and no credit card required.
Which channels does Wati support beyond WhatsApp?
Wati centers on the WhatsApp Business API but also supports Instagram, Facebook, SMS, and website chat in one unified inbox.
What is Wati AI Co-pilot?
It's an AI assistant layer that helps human agents respond faster in the unified inbox, with a monthly credit allowance that scales by plan (250 to 1,500 credits/month).
Where it holds up
- Deep WhatsApp Business API integration plus Instagram, Facebook, SMS, and website chat in one inbox
- No-code AI chatbots for FAQ automation and lead qualification
- Wati AI copilot assists human agents in the unified inbox
- 7-day free trial with no setup fees and no credit card required
- Pay-as-you-go option for very light, low-volume use
Where it falls short
- No ongoing free plan — paid subscriptions start at $25/month after the trial
- Advanced chatbots, more integrations, and higher AI Co-pilot credits require the Pro plan and up
- Business plan pricing ($499/mo) is a big jump for enterprise-level volume and support
